If cash flow is the lifeblood of a media organization, customer satisfaction is the heartbeat. Modern finance technology can help your publishing company improve both cash flow and customer service,
If cash flow is the lifeblood of a media organization, customer satisfaction is the heartbeat. Modern finance technology can help your publishing company improve both cash flow and customer service,
Advertising operations (ad ops) is the engine of every media organization’s planning and sales functions. With nearly 45% of companies taking a digital-first approach to business, ad ops is more
A new CRM system can be a hard sell to your media organization’s sales team—but it’s critical to get them on board if you want your CRM strategy to succeed. As a media executive, your best line of
If you’re a regular reader, you’ll know that the team here at Lineup have been keeping a close eye on developments in the subscription space. Earlier in the year, we published our own take on
For years, the inflexibility and cost of building a subscription ecosystem has hampered publishers’ ability to effectively monetize their audiences and grow their revenues. The traditional approach
When you invest in a product—for example, a technology solution or even a car—you want to leverage its full potential. This often means you need to take a look under the hood (pun intended) to get a
As a forward thinking publisher, you know your sales team needs top notch tech to compete with ease and speed in today’s media landscape. Whether you’re on the hunt for your first customer
Data is integral to every media organization’s marketing and sales functions. In today’s media landscape, publishers have access to unprecedented volumes of information, so it’s no surprise that 95%
It has been six months since Lineup Systems’ Amplio subscription management platform arrived on the media market with the aim of helping publishers quickly increase subscription revenue. In this
As increasing numbers of media organizations undergo digital transformation, publishers are often left at the mercy of third-party technology systems when planning or executing digital advertising