A new CRM system can be a hard sell to your media organization’s sales team—but it’s critical to get them on board if you want your CRM strategy to succeed. As a media executive, your best line of

As a forward thinking publisher, you know your sales team needs top notch tech to compete with ease and speed in today’s media landscape. Whether you’re on the hunt for your first customer

A robust customer relationship management (CRM) system can help optimize your media organization’s marketing and sales efforts by fine-tuning touch points throughout your customer lifecycle. The tool