As a publisher, an integral part of growing your business involves choosing the right technology to support your sales team in generating advertising revenue. This becomes increasingly important the
While we love writing about multi-channel ad sales, the truth is that in some scenarios, all you really need is a single-channel solution. Because Adpoint is designed to be flexible for your business, managing orders for a specific channel, such as events, is incredibly easy and versatile. Best of all, you can still enjoy the benefits of a combined CRM, OMS, finance and analytics solution, even when only utilizing single-channel functionality.
Whether selling events is a part of your larger strategy or the core focus of your business, read on to learn how Adpoint can help streamline your entire process.
Adpoint’s bundling feature (called multimedia packages) is perfect for events. It allows event producers to set up pre-defined sponsorship packages that can include an endless variety of options. Sales reps enjoy this “guided selling” approach (which research suggests yields the greatest results) and can customize packages with add-ons later.
Let’s say a customer wants to purchase your silver-level event sponsor package, plus the AV package and an email sponsorship. With Adpoint Packages, this can be achieved in less than 2 minutes, without sacrificing details or quality. Booking and billing even the most detailed event order is seamless with Adpoint, and integrated payment automation options make the process the best in the market.
See a short demo video below:
Whether you’re adding events into your multi-channel approach or looking for a solution for your events business, Adpoint can help. Getting started is easy, simply book a custom demo and we’ll gladly walk you through your unique use cases. Contact us now to learn more.
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